Rx Optical expanding presence along the lakeshore

Rx Optical plans to open a third Holland location in the fall.

The Kalamazoo-based eye care chain is slated to open the office, at 590 E. 16th St., in September.
“We have enjoyed serving our patients in Holland since the early 1980’s, and in order to meet the increasing demand, we will be opening our third location in this area,” said George Jepson, Rx Optical vice president of marketing, in a statement.

Read More

Business Growth

“A slow and intentional approach to expansion has been the key to Kalamazoo-based Rx Optical’s 70 years of success.

Rx Optical Vice President of Marketing George Jepson said for the company’s first 23 years, Rx Optical operated just one location. It has since grown to 53 locations throughout Michigan and a handful in Indiana, adding approximately two to three new practices each year.”

Grand Rapids Business Journal, Slow and Steady Wins the Race, 6/16/2017

Read More

Training Expansion

“The $6 million expansion of Rx Optical Laboratories Inc.’s corporate campus in Southwest Michigan will support further steady growth for the company.

Key to the project on South State Street in Kalamazoo is expanding Rx Optical’s capacity for training opticians and retail employees, a function that President Steve Jepson calls a fundamental element of the company’s corporate culture and strategy.

The expanded training center at the corporate campus “is all about building great people for the long term,” Jepson said.”

MiBiz, Rx Optical focuses on training capacity with $6 million Kalamazoo expansion, 6/25/2017

70 Years in Business

“For the first 23 years, Rx Optical operated from a single location in Kalamazoo. Now, 70-years after that first optical shop opened for business, there are a total of 53 Rx Optical shops including three in Berrien County as they celebrate their 70th Anniversary in business.

Thanks to their growth over the past 47 years, Rx Optical is now the second-largest independently owned and operated optical retailer in the nation…and the oldest such retailer based in Michigan.”

Moody on the Market, Rx Optical Marks a Seven Decade Milestone, 6/20/2017

http://www.moodyonthemarket.com/rx-optical-marks-a-seven-decade-milestone/

New Office Locations

“Rx Optical, which is celebrating its 70th anniversary this year, has followed the same patient-first philosophy since its founding in 1947 here in Kalamazoo. That philosophy, coupled with slow-but-steady growth plans, has enabled Rx Optical to become the leading eyecare provider in the state of Michigan with 53 offices across this state as well as Indiana.

Rx Optical opened its two newest Michigan locations—in Breton Village (Grand Rapids) and Ann Arbor—in May. This is the second Rx Optical office to open in Ann Arbor.”

Vision Monday, Rx Optical Stays True to its Formula for Success and Adds New Offices at Measured Pace, 5/31/2017

Read More

70 Years in Business

Leading eye-care provider, Rx Optical, opened two state-of-the-art offices in Breton Village (Grand Rapids), Mich. and Ann Arbor, Mich. in early May to serve their growing patient base. In Fall 2016 the company opened offices on Drake Road in Kalamazoo, Mich. and Knapp’s Crossing in Grand Rapids, Mich. Rx has 53 locations throughout Michigan and Indiana. New and existing locations provide eye glass lens manufacturing and fitting, medical patient care, eye-care solutions for adults and children, contact lens fitting, adjustments and repair. The new offices are located at 1858 Breton Rd. SE, Grand Rapids, Mich., and 3275 Washtenaw Ave., Ann Arbor, Mich. This is the second Rx Optical office to open in Ann Arbor.

“From our beginning in 1947 in Kalamazoo, we have expanded at a measured pace, never interested in sacrificing our commitment to our patients to a demand for growth,” said George Jepson, Rx Optical Vice President of Marketing “Steady and sure, our steps forward have come when we could afford to responsibly commit to cities and towns which were being underserved – markets where patient names had become numbers. That’s where we have always seen the opportunity to instill care and value back into a service and products that we see as pretty darn important to the lives of our patients.”

-BenZinga, Michigan Eye Care Provider Celebrates 70 Years in Business; Adds Two State of the Art Offices, 5/23/2017

Read More

Charlotte Office gets facelift

Rx Optical has recently completed a full remodel of their Charlotte, MI office. This office has been in Charlotte since June of 1993 and after 23 years was ready for a facelift.

Rx Optical has 50 locations in Michigan and is dedicated to supporting the local economy. All fixtures and furniture used in the interior remodel were made in Michigan. All Rx Optical Opticians are certified by the American Board of Opticianry or training for their certification; something that is not required in the state of Michigan. Rx Optical bills most insurances including; Eyemed, Spectera, Davis Vision, VSP, NVA, BCBS and many others.

The Charlotte office offers a full line of services including eye exams for contacts and glasses; medical exams and dilations; dress, safety and sun glasses; and contact lenses. Frame lines at this office include; Coach, Ray Ban, Tiffany, Nike, Dolce & Gabbana, Dragon and many more. In addition they carry a line of American Made safety frames from Artcraft.

Louise, Dr. Kong and the rest of the team in Charlotte look forward to showing you their new office. Please visit RxOptical.com/Charlotte for office hours and additional information.

Charlotte Location
New Office exterior just waiting on landscaping!

Charlotte Store Interior
New office interior