This year Rx Optical has brought in Reps from Nike to train employees on products and brand images. The training sessions were designed to help Rx Optical opticians and managers become aware of the brands, trends, and benefits of Nike Vision to better serve patients.
The Nike training, which took place April 21-24, was held at the Rx Optical Corporate Offices in Kalamazoo. Rx Optical is one of the select Nike distributors in Michigan. Nike reps trained Rx Optical employees on Nike Vision.
Nike has combined the science of vision with their expertise in sports to make premium products for adults, teens, and children. Nike has created frames with bold styling and performance for even the toughest athletes. Active Tech is a group of frames for ages 20-65 looking for a product with technical benefits and high quality materials. Active Core frames are made from premium materials and are super durable and light weight. Nike Express is for teens and young adults with very modern and colorful designs. Nike is the number one brand for consumers ages 5-16 as kids are trying to find their place in sports and searching for their identities. Parents trust the brand and Nike offers durable product choices.
Nike Vision also specializes in sunglasses for athletes. The Compete frames are adjustable, are made from the best materials, and have optimum features for specific sports. They are feather light for running, provide maximum peripheral vision for baseball, and special tinted lenses for golfers. The Train frames have fewer adjustable features than Compete frames, but they are still designed for sport usage with rubber nose pads and temple inserts. Express frames are all about style with a touch of sportiness.
Nike Vision offers many different choices for many different athletes. It is a trusted brand among adults, teens, and children of all ages. Rx Optical opticians are trained in all areas of Nike Vision and are able to dispense the best possible glasses to their patients.